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Trademark Assignment Assignee Details

Assignee Name : MRS. FIELDS' BRAND, INC., THE

Total Assignments: 4

Assignment: 1

Reel/Frame:	1515/0275			Pages:	6
		Recorded:	10/15/1996
Conveyance:	ASSIGNS THE ENTIRE INTEREST

Assignor

MRS. FIELDS DEVELOPMENT CORPORATION

Exec Dt:	09/18/1996
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MRS. FIELDS' BRAND, INC., THE

30 EAST ELM STREET

GREENWICH, CONNECTICUT 06830

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
73368469	1256315	73368475	1241619	73449876	1299149	73530088	1983184	73573038	1472531
73757410	1543094	74007710	1819518	74011433	1770259	74011496	1770260	74149176	1770264
74191248	1738784	74319021	1791781	74440859	1843103	74440863	1840761	74459966	1877267
74481873	2020111	74495144	1918965	75007771	NONE	75012754	NONE	75012755	NONE
75012894	NONE	75012895	NONE

Correspondence name and address
	SKADDEN, ARPS, SLATE, MEAGHER & FLOM
	KATRINA GLEBER
	919 THIRD AVENUE
	NEW YORK, NY 10022

Assignment: 2

Reel/Frame:	2624/0361	View Recorded Assignment		Pages:	10
		Recorded:	11/22/2002
Conveyance:	MERGER

Assignor

MRS. FIELDS' OTHER NAMES, INC.

Exec Dt:	11/26/1997
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MRS. FIELDS' BRAND, INC., THE

2855 E. COTTONWOOD PARKWAY, SUITE 400

SALT LAKE CITY, UTAH 84121

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
72462428	989707	72462429	994053	73523772	1374117	73561881	1404285	73561926	1430447
73723635	1561517	74407161	1827896

Correspondence name and address
	STOEL RIVES LLP
	MICHAEL E. MANGELSON
	ONE UTAH CENTER
	201 SOUTH MAIN, SUITE 1100
	SALT LAKE CITY, UTAH 84111-4904

Assignment: 3

Reel/Frame:	2588/0068	View Recorded Assignment		Pages:	5
		Recorded:	12/23/2002
Conveyance:	TERMINATION AND RELEASE OF SECURITY INTEREST

Assignor

BANK OF NEW YORK, THE

Exec Dt:	12/20/2002
Entity Type:	BANKING CORPORATION
Citizenship:	NEW YORK

Assignee

MRS. FIELDS' BRAND, INC., THE

30 EAST ELM STREET

GREENWICH, CONNECTICUT 06830

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
73368469	1256315	73368475	1241619	73449876	1299149	73530088	1983184	73573038	1472531
73757410	1543094	74319021	1791781	74440859	1843103	74440863	1840761	74481873	2020111
74495144	1918965

Correspondence name and address
	SKADDEN, ARPS, SLATE, MEAGHER & FLOM LLP
	KENNETH A. RUBENSTEIN, ESQ.
	FOUR TIMES SQUARE
	NEW YORK, NY 10036

Assignment: 4

Reel/Frame:	2935/0476	View Recorded Assignment		Pages:	6
		Recorded:	03/16/2004
Conveyance:	ASSIGNS THE ENTIRE INTEREST

Assignor

MRS. FIELDS' ORIGINAL COOKIES, INC.

Exec Dt:	03/16/2004
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MRS. FIELDS' BRAND, INC., THE

2855 E. COTTONWOOD PARKWAY

SUITE 400

SALT LAKE, UTAH 84121

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
72462428	989707	72462429	994053	73368469	1256315	73368475	1241619	73449876	1299149
73453731	1302975	73523772	1374117	73530088	1983184	73561881	1404285	73561926	1430447
73573038	1472531	73723635	1561517	73757410	1543094	74319021	1791781	74407161	1827896
74440859	1843103	74440863	1840761	74481873	2020111	74495144	1918965	75239571	2125722
75927871	2425250	75927874	2425251	76211318	2613456	76351474	2680419	76390360	2741280
76392936	2672138	78338924	NONE	78342453	NONE	78342455	NONE	78342458	NONE
78342463	NONE

Correspondence name and address
	RENA MILLER
	2855 E. COTTONWOOD PKWY.
	SUITE 400
	SALT LAKE, UT 84121

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