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Trademark Assignment Assignor Details

Assignor Name : MAYBELLINE, INC.

Total Assignments: 9

Assignment: 1

Reel/Frame:	0754/0158			Pages:	0
		Recorded:	12/06/1990
Conveyance:	ASSIGNS THE ENTIRE INTEREST AND THE GOODWILL

Assignor

MAYBELLINE, INC.

Exec Dt:	11/20/1990
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MAYBE HOLDING CO.

3030 JACKSON AVENUE

MEMPHIS, TENNESSEE 38115

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

	Ser. #	Reg. #		Ser. #	Reg. #
	73089151	1110425		74089151	1692323

Correspondence name and address
	THOMAS A. KAIN - COLUCCI & UMANS
	101 EAST 52ND STREET
	NEW YORK, NY 10022

Assignment: 2

Reel/Frame:	0832/0483			Pages:	37
		Recorded:	10/28/1991
Conveyance:	SECURITY INTEREST

Assignor

MAYBELLINE, INC.

Exec Dt:	09/06/1991
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

BANKERS TRUST COMPANY

Entity Type:	SEE DOCUMENT FOR DETAILS
Citizenship:	NONE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
71405782	368224	71417992	370545	71447129	403731	71641879	581353	71669644	612320
71676701	614991	72038959	669402	72038960	667872	72122736	731285	72162076	764428
72336506	919892	72336508	892995	72371414	935072	72374918	940055	72401343	952836
72401344	952305	72401345	952837	72461309	986133	73021491	1013324	73108269	1069243
73562721	1470317	73676167	1488052	73756674	1549739	73831127	1619334	73835368	1714875
74000318	1648620	74024582	NONE	74030391	1831799	74083766	1697290	74089616	NONE
74182966	NONE

Correspondence name and address
	MAYBELLINE, INC.
	ATTENTION: WANDA HOWARD
	P.O. BOX 372
	MEMPHIS, TN 38101-0372

Assignment: 3

Reel/Frame:	0842/0260			Pages:	33
		Recorded:	01/16/1992
Conveyance:	SECURITY INTEREST

Assignor

MAYBELLINE, INC.

Exec Dt:	09/06/1991
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

BANKERS TRUST COMPANY

Entity Type:	SEE DOCUMENT FOR DETAILS.
Citizenship:	NONE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
71405782	368224	71417992	370545	71447129	403731	71641879	581353	71669644	612320
71676701	614991	72038959	669402	72038960	667872	72122736	731285	72162076	764428
72179573	775947	72336506	919892	72336508	892995	72371414	935072	72374918	940055
72401343	952836	72401344	952305	72401345	952837	72438235	969783	72461309	986133
73013995	1020357	73021491	1013324	73030001	1014532	73078027	1047470	73084025	1052730
73087128	1076758	73087507	1065102	73094900	1065144	73094962	1064253	73108269	1069243
73242292	1189064	73261367	1174744	73562721	1470317	73570032	NONE	73676167	1488052
73756674	1549739	73831127	1619334	73835368	1714875	74000318	1648620	74024582	NONE
74030391	1831799	74083766	1697290	74089616	NONE	74182966	NONE	80967800	967800
80968842	968842	80968848	968848	80970363	970363	80976092	976092	80980504	980504
80982331	982331	80983480	983480	80985622	985622	80990977	990977	80996567	996567
81001944	1001944	81002471	1002471	81008286	1008286	81009817	1009817	81013956	1013956
81016651	1016651	81018667	1018667	81019135	1019135	81023056	1023056	81023058	1023058
81024440	1024440	81025599	1025599	81025600	1025600	81025601	1025601	81025602	1025602
81027726	1027726

Correspondence name and address
	O'MELVENY & MEYERS
	555 13TH STREET, N.W.
	WASHINGTON, DC 20004-1109

Assignment: 4

Reel/Frame:	0963/0480			Pages:	7
		Recorded:	05/03/1993
Conveyance:	CHANGE OF NAME 19921008

Assignor

MAYBELLINE, INC.

Exec Dt:	10/08/1992
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MAYBELLINE SALES, INC.

3030 JACKSON AVENUE

MEMPHIS, TENNESSEE 381122018

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
71405782	368224	71417992	370545	71447129	403731	71641879	581353	71669644	612320
71676701	614991	72038959	669402	72038960	667872	72122736	731285	72162076	764428
72336506	919892	72461309	986133	73021491	1013324	73108269	1069243	73562721	1470317
73676167	1488052	73756674	1549739	73831127	1619334	73835368	1714875	74000318	1648620
74030391	1831799	74083766	1697290	74089616	NONE	74263164	1850174	74319029	1860226
74319030	1850177	74319031	1853985	74319032	1862141	74800637	1811387

Correspondence name and address
	GARY C. WILKERSON
	MAYBELLINE SALES, INC.
	3030 JACKSON AVENUE
	MEMPHIS, TN 38112-2018

Assignment: 5

Reel/Frame:	0969/0223			Pages:	21
		Recorded:	05/03/1993
Conveyance:	ASSIGNS THE ENTIRE INTEREST AND THE GOODWILL

Assignor

MAYBELLINE, INC.

Exec Dt:	12/10/1992
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

INTELLECTUAL PROPERTY HOLDING CO

1105 N. MARKET STREET, SUITE 1300

WILMINGTON, DE

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
72069158	701108	72173939	770083	72191424	804390	72218785	808650	72389879	944850
72429236	963108	72436698	986123	72439101	972015	72458212	982984	72465701	982992
73059418	1033547	73066922	1058844	73080457	1058136	73083961	1062571	73090145	1069694
73118428	1094166	73133447	1094890	73138860	1109840	73161454	1110757	73165481	1109849
73194902	1142184	73202736	1161548	73225936	1149560	73229812	1254038	73266652	1199238
73319581	1232447	73332433	1233229	73413273	1308540	73479327	1332918	73506243	1358763
73566946	1396368	73618329	1457910	73637992	1461578	73644980	1456036	73692298	1504506
73692535	1491872	73700444	1497358	73701373	1496471	73701795	1522307	73710073	1527652
73711986	1520423	73727186	1515095	73727188	1517735	73740550	1525149	73740622	1526422
73748989	1546995	73753582	1538811	73762387	1547898	73770881	1566692	73772223	1556435
73777350	1555428	73792428	1569123	73792551	1580966	73805733	1582168	73822416	1590438
74001653	1611816	74002998	1650455	74003280	1684108	74003282	1656546	74003284	NONE
74009411	NONE	74027103	1624367	74034482	1651880	74036679	1656557	74042981	1654610
74046846	1658626	74089151	1692323	74134129	1754426	74134130	1731982	74134131	1746268
74139956	1670010	74170161	1745014	74245996	1721318	74272365	1848912	74800304	NONE

Correspondence name and address
	GARY C. WILKERSON
	MAYBELLINE SALES, INC.
	3030 JACKSON AVENUE
	MEMPHIS, TN 38112-2018

Assignment: 6

Reel/Frame:	0969/0261			Pages:	12
		Recorded:	05/03/1993
Conveyance:	ASSIGNS THE ENTIRE INTEREST AND THE GOODWILL

Assignor

MAYBELLINE, INC.

Exec Dt:	12/10/1992
Entity Type:	CORPORATION
Citizenship:	NONE

Assignee

MAYBELLINE INTERMEDIATE HOLDING CO.

1105 N. MARKET STREET, SUITE 1300

WILMINGTON, DE

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
71609247	554266	71609248	554011	71685914	620021	72082264	702694	72082265	702638
72416325	966204	73045880	1030446	73104405	1070853	73104406	1065615	73149326	1096418

Correspondence name and address
	GARY C. WILKERSON
	MAYBELLINE SALES, INC.
	3030 JACKSON AVENUE
	MEMEPHIS, TN 38112-2018

Assignment: 7

Reel/Frame:	1545/0916			Pages:	11
		Recorded:	01/13/1997
Conveyance:	ASSIGNS THE ENTIRE INTEREST

Assignors

MAYBELLINE, INC.

Exec Dt:	12/19/1996
Entity Type:	CORPORATION
Citizenship:	DELAWARE

COSMAIR CANADA, INC.

Exec Dt:	12/19/1996
Entity Type:	CORPORATION
Citizenship:	CANADA

INTELLECTUAL PROPERTY HOLDING CO.

Exec Dt:	12/19/1996
Entity Type:	CORPORATION
Citizenship:	DELAWARE

MAYBELLINE PRODUCTS, INC.

Exec Dt:	12/19/1996
Entity Type:	CORPORATION
Citizenship:	ARKANSAS

MAYBELLINE SALES, INC.

Exec Dt:	12/19/1996
Entity Type:	CORPORATION
Citizenship:	DELAWARE

YARDLEY FRAGRANCES, INC.

Exec Dt:	12/19/1996
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

YARDLEY OF LONDON (U.S.), L.L.C.

C/O WASSERSTEIN PERELLA & CO., INC.

31 WEST 52ND STREET

NEW YORK, NEW YORK 10019

Entity Type:	LIMITED LIABILITY
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
71417992	370545	71447129	403731	72038959	669402	72038960	667872	72122736	731285
72162076	764428	72336506	919892	73562721	1470317	73756674	1549739	73831127	1619334
73835368	1714875	74000318	1648620	74030391	1831799	74083766	1697290	74263164	1850174
74319029	1860226	74319030	1850177	74319031	1853985	74319032	1862141	74405969	1903324
74484017	NONE	74800637	1811387	75032754	NONE	75138241	2170140

Correspondence name and address
	JONES, DAY, REAVIS & POGUE
	SCOTT W. BURT, ESQ.
	2300 TRAMMELL CROW CENTER
	2001 ROSS AVENUE
	DALLAS, TX 75201

Assignment: 8

Reel/Frame:	1656/0864			Pages:	5
		Recorded:	11/15/1997
Conveyance:	CHANGE OF NAME

Assignor

MAYBELLINE, INC.

Exec Dt:	06/30/1997
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MAYBELLINE COSMETICS CORPORATION

1105 N. MARKET STREET

WILMINGTON, DELAWARE 19801

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Properties

Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #	Ser. #	Reg. #
71609247	554266	71609248	554011	71685914	620021	72069158	701108	72082264	702694
72082265	702638	72173939	770083	72191424	804390	72218785	808650	72389879	944850
72429236	963108	73066922	1058844	73083961	1062571	73104406	1065615	73118428	1094166
73133447	1094890	73138860	1109840	73149326	1096418	73161454	1110757	73165481	1109849
73194902	1142184	73202736	1161548	73225936	1149560	73229812	1254038	73266652	1199238
73312947	1223066	73319581	1232447	73332433	1233229	73413273	1308540	73479327	1332918
73506243	1358763	73566946	1396368	73644980	1456036	73692535	1491872	73727186	1515095
73727188	1517735	73740550	1525149	73748989	1546995	73822416	1590438	74027103	1624367
74034482	1651880	74089151	1692323	74100327	1730537	74134129	1754426	74134130	1731982
74134131	1746268	74139956	1670010	74170161	1745014	74245996	1721318	74272365	1848912
74392508	1889554	74460216	1939001	74502811	1936468	74502818	1934766	74525684	1993905
74535586	1959352	74566519	1941839	74566749	1974306	74622718	2018266	74684394	2059858
74690393	2029669	74700029	2019963	74707677	2059914	74715298	2088141	74724311	2124704
74734828	2002953	74801962	1884321	75023111	2072743	75032752	2243001	75072632	2182689
75076602	2037173	75101329	2146701	75240500	2224704	75250998	2289250	75252440	2140809
75252441	2221985	75296167	NONE	75296914	NONE	75307572	2213467	75312821	NONE
75312992	2235235	75975045	1973510	75976212	2092317

Correspondence name and address
	COSMAIR, INC.
	LISA M. GIGLIOTTI, ESQ.
	575 FIFTH AVENUE
	NEW YORK, NEW YORK 10017

Assignment: 9

Reel/Frame:	1686/0210			Pages:	4
		Recorded:	01/23/1998
Conveyance:	CHANGE OF NAME

Assignor

MAYBELLINE, INC.

Exec Dt:	06/30/1997
Entity Type:	CORPORATION
Citizenship:	DELAWARE

Assignee

MAYBELLINE COSMETICS CORPORATION

575 FIFTH AVENUE

NEW YORK, NEW YORK 10017

Entity Type:	CORPORATION
Citizenship:	DELAWARE

Property

	Ser. #	Reg. #
	75976716	2135119

Correspondence name and address
	COSMAIR, INC.
	LISA M. GIGLIOTTI, ESQ.
	575 FIFTH AVENUE
	NEW YORK, NY 10017

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